{"id":431,"date":"2011-11-14T03:36:36","date_gmt":"2011-11-14T03:36:36","guid":{"rendered":"http:\/\/hotel-lobbyists.com\/blog\/?p=431"},"modified":"2011-11-14T03:36:36","modified_gmt":"2011-11-14T03:36:36","slug":"site-tours","status":"publish","type":"post","link":"http:\/\/hotel-lobbyists.com\/index.php\/2011\/11\/14\/site-tours\/","title":{"rendered":"Site Tours"},"content":{"rendered":"<p><img decoding=\"async\" class=\"alignright  wp-image-432\" title=\"This is an evaluation image and is Copyright Chud Tsankov. Do not publish without acquiring a license. Image number: 0521-1102-0822-3851. http:\/\/www.acclaimimages.com\/_gallery\/_pages\/0521-1102-0822-3851.html\" alt=\"\" src=\"http:\/\/hotel-lobbyists.com\/hl\/wp-content\/uploads\/2011\/12\/business_people_a_man_and_woman_greeting_each_other_0521-1102-0822-3851_SMU.jpg\" \/>Often the hardest part of selling hotel services is selling to a customer who has never set foot inside the hotel being considered.\u00a0 Pictures, stories, websites, even other customer testimony is all well and good, but nothing beats a bona fide site tour.\u00a0 Once a site tour appointment has been established, the selling process is all but done for hotels in modest to better than modest condition.\u00a0 It\u2019s compelling a customer to make the trip that can be the most challenging.<!--more-->Once the customer is in the building, consider the piece of business yours to lose.\u00a0 The hotel needs to shine, key players should make appearances, and the customer needs to feel like the hotel is hungry for their piece of business specifically.\u00a0 A number of tactics can be used to convey this message, to include having the general manager or upper management greet the client; having door staff aware of the customer and greeting them by name; making sure meeting rooms are set and in show condition (even better if the meeting rooms can be set to the customers precise specifications); having the customer\u2019s name or logo appear somewhere on the tour whether on a welcome sign or perhaps even on a screen in one of the meeting rooms; having show rooms clean and ready with keys that work; having a refreshment that appears to have been prepared exclusively for the client; having a sales kit with a hard copy of the proposal (or contract) handy if needed; and closing the site tour with the next step.<\/p>\n<p>Site tours often cover the moment where the client makes their decision.\u00a0 It behooves one to bring their A game for when that moment arises.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Often the hardest part of selling hotel services is selling to a customer who has never set foot inside the hotel being considered.\u00a0 Pictures, stories, websites, even other customer testimony is all well and good, but nothing beats a bona fide site tour.\u00a0 Once a site tour appointment has been established, the selling process is [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[2,1],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.3 - 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